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7 Best Dewy Finish Cream Blushes for a Fresh Glow

7 Best Dewy Finish Cream Blushes for a Fresh Glow

For anyone with dry or mature skin, the search for the perfect blush can feel frustrating. Powder formulas often cling to dry patches or settle into fine lines, highlighting the very things you’d rather not. This is where a cream blush truly shines. Formulated with hydrating, skin-loving ingredients, it glides over the skin to add a dose of moisture and a plump, youthful appearance. A dewy finish cream blush provides a luminous glow that won’t look cakey or dry. In this guide, we’ll explain why this texture is a hero for drier skin types and share tips for finding your perfect shade and making it last all day.

Key Takeaways

  • Choose cream formulas for a natural, skin-like finish: Unlike powders that can sit on the surface, cream blush melts into your skin for a seamless, dewy glow that's especially flattering on dry or mature complexions.
  • Apply color strategically for a lifted look: Find your most flattering shade by matching your skin's undertones, then tap the product onto the apples of your cheeks and blend upwards toward your temples to create a natural flush and a subtle lift.
  • Lock in your look without losing the glow: To make your cream blush last all day, set it with a light dusting of translucent powder or layer it over a powder blush. A final mist of setting spray will also help meld all your makeup together for a durable, radiant finish.

What Makes Dewy Cream Blush So Special?

If you’re chasing that radiant, lit-from-within look, a dewy cream blush is your best friend. Unlike traditional powders that can sometimes sit on top of the skin, a cream formula melts right in, creating a finish that looks less like makeup and more like your own healthy glow. It’s the secret to looking fresh, awake, and effortlessly put-together. The texture is what sets it apart; it’s often buttery and emollient, which allows it to become one with your skin. This is why it’s a staple for makeup artists who want to create that seamless, believable flush of color on their clients. Whether you’re a makeup minimalist or love a full-glam look, a dewy cream blush offers a versatility and natural finish that’s hard to beat. It’s all about enhancing your features, not covering them up, and giving your complexion a vibrant, youthful appearance. The subtle sheen it leaves behind catches the light beautifully, adding dimension to your face without any chunky glitter. It’s the kind of product that makes people say, “Your skin looks amazing,” instead of, “I love your blush.”

It creates a natural, healthy-looking flush

The magic of a dewy cream blush lies in its ability to mimic the natural color your cheeks turn after a brisk walk or a good laugh. It’s that perfect, subtle warmth that brings your entire face to life. These formulas are designed to give your skin a radiant, dewy look that feels both fresh and authentic. Instead of a flat, powdery finish, you get a sheer wash of color with a hint of luminosity. This helps you achieve a fresh, healthy glow that looks like it’s coming from within your skin, making it the perfect choice for everyday wear and "no-makeup" makeup looks.

It blends seamlessly into your skin

One of the best things about cream blush is how forgiving and easy it is to use. The creamy texture allows the color to blend smoothly into the skin with just your fingertips, a brush, or a sponge. You can easily build up the intensity from a sheer hint of color to a more vibrant pop without worrying about harsh lines or patchiness. Because it melts into your foundation or bare skin, it creates a seamless finish that looks incredibly natural. This makes it an excellent option for anyone, from makeup beginners to seasoned pros, who wants a foolproof way to add beautiful, believable color to their cheeks.

It hydrates dry and mature skin

For those with dry or mature skin, cream blush is a game-changer. Powder formulas can sometimes cling to dry patches or settle into fine lines, emphasizing texture you’d rather not highlight. Cream and liquid blushes, on the other hand, often contain hydrating ingredients that add a dose of moisture to your skin. This helps create a plump, youthful appearance and a comfortable feel throughout the day. Because they blend so effortlessly, these formulas are ideal for mature skin, providing a luminous finish that won’t look cakey or dry. It’s the perfect way to get a radiant flush while giving your skin a little extra care.

The Best Dewy Cream Blushes to Try

Ready to find your perfect match? We’ve gathered some of the best dewy cream blushes that deliver that coveted fresh, radiant glow. From subtle sheens to vibrant pops of color, there’s a formula here for everyone. Each of these options melts beautifully into the skin, creating a natural-looking flush that looks like it’s coming from within. Whether you’re new to cream blush or a seasoned pro, these picks are sure to become staples in your makeup bag. Let's explore what makes each one special.

Nude Envie Blush Collection

Of course, we have to start with our own. The Nude Envie Cream Blush is designed to give you a luminous, healthy-looking glow that enhances your natural beauty. The formula is incredibly blendable and feels weightless on the skin, making it easy to build from a sheer wash of color to a more defined flush. Infused with skin-loving ingredients, it not only adds color but also nourishes your cheeks. It’s the perfect choice for achieving that signature Nude Envie radiance. You can even add it to a custom set when you build your own collection of essentials.

Tower 28 BeachPlease Cream Blush

If you’re looking for a multi-tasking product, this is it. Tower 28’s BeachPlease blush gives you that perfect sun-kissed look and can be tapped onto cheeks, lips, and even eyes for a cohesive, monochromatic look. It’s formulated with nourishing ingredients like shea butter and jojoba oil, so it feels great on the skin. Because it’s hypoallergenic and non-irritating, it’s an excellent choice for sensitive skin types. The finish is dewy, radiant, and lasts all day, truly capturing the essence of summer in a compact.

Fenty Beauty Cheeks Out Freestyle Cream Blush

Known for its impressive shade range, Fenty Beauty delivers with this cream blush. The Cheeks Out Freestyle Cream Blush is celebrated for its vibrant colors and incredibly buildable formula. This means you have total control over the intensity, whether you want a barely-there hint of color or a bold, statement cheek. It blends effortlessly without feeling sticky or greasy, leaving behind a natural, dewy finish that makes your skin look fresh and healthy. It’s a fantastic option for anyone who loves to play with color.

Rare Beauty Soft Pinch Liquid Blush

A little goes a very long way with this fan-favorite liquid blush. Rare Beauty’s Soft Pinch blush is intensely pigmented, so you only need one or two tiny dots to get a beautiful, lasting flush of color. The formula is creamy and lightweight, blending seamlessly into the skin for a soft, dewy finish that looks completely natural. While the packaging can sometimes be a bit leaky, the product inside is worth the extra care. Just start with a minimal amount and build up slowly for the perfect application every time.

Saie Dew Blush

True to its name, Saie’s Dew Blush is all about creating a fresh, dewy look. This water-based gel blush has a lightweight, comfortable formula that melts into the skin for a natural-looking glow. It’s packed with skin-friendly ingredients that leave your cheeks looking plump and hydrated. The finish is sheer but buildable, allowing you to customize your look from subtle to striking. It’s a great choice if you want a product that feels like skincare but performs like makeup, giving you a healthy, juicy-looking flush.

Makeup by Mario Soft Pop Blush Veil

For those who love a truly luminous glow, the Soft Pop Blush Veil is a must-try. This formula is designed to give a strong, radiant sheen that truly melts into the skin for a seamless finish. It’s incredibly long-lasting and provides a beautiful pop of color that catches the light perfectly. Because it delivers such a high-shine finish, it’s an ideal choice for anyone with normal to dry skin. If you want your cheeks to look dewy and lit-from-within, this blush will get you there.

Tarte Hydromaniac Dewy Liquid Blush

If you need your blush to last through anything, look no further. Tarte’s Hydromaniac blush is formulated for all-day wear. Its waterproof and smudge-resistant properties mean you can apply it in the morning and not have to think about touch-ups, no matter what your day holds. This liquid formula provides a beautiful dewy finish that stays put through humidity, sweat, and long hours. It’s the perfect reliable option for busy days, special events, or anyone who wants a low-maintenance makeup routine without sacrificing that fresh, radiant glow.

What to Look For on the Ingredient List

The secret to that perfect, lit-from-within glow isn't just about the shade you choose—it's all in the formula. A great dewy cream blush should feel as good as it looks, blending into your skin to create a natural flush of color. When you’re shopping for a new blush, flipping it over to scan the ingredient list can tell you everything you need to know. The right ingredients will hydrate your skin, provide a subtle luminosity, and leave you with a healthy, radiant finish that lasts.

Knowing what to look for helps you find a product that not only adds color but also cares for your skin. Think of it as a hybrid between skincare and makeup. You want ingredients that moisturize and soothe, not ones that will dry out your skin or clog your pores. A clean, well-formulated blush will melt into your skin seamlessly, even over powder, giving you that coveted dewy look without feeling heavy or sticky. Let’s break down the key components that make a cream blush truly special.

Hydrating ingredients like aloe vera and natural oils

For a blush to create a dewy finish, it needs to be moisturizing. That’s why you should look for hydrating ingredients that help the product blend beautifully and give your skin a fresh, plump appearance. Formulations with soothing aloe vera or natural oils like jojoba, apricot, and avocado are fantastic because they provide moisture and help the blush melt right into your skin. These ingredients ensure the color looks like a natural flush, not just a layer of makeup sitting on top. Our Nude Envie Blush is enriched with Vitamin E and Jojoba Oil to give you a luminous, skin-loving glow.

Light-reflecting particles for a subtle glow

A dewy finish is all about a soft, radiant glow, not a glitter bomb. The best cream blushes achieve this with finely milled, light-reflecting particles that catch the light in a subtle, flattering way. Look for creamy, balmy formulas with what the experts call "light-reflecting bits" to get that glowing look. This usually means ingredients like mica, which provide a gentle shimmer without any chunky or obvious glitter. The goal is to find a product that enhances your complexion with a soft luminosity, making your skin look healthy and vibrant. This is how you get that fresh, radiant look that seems to come from within.

Clean formulas without harsh chemicals or heavy glitter

A truly beautiful glow starts with healthy skin, so opting for a clean formula is always a good idea. Look for blushes that are free from harsh chemicals, parabens, and synthetic fragrances, especially if you have sensitive skin. A great dewy blush should deliver a touch of glow without relying on heavy, glittery pieces that can look unnatural and irritate the skin. When you choose a clean beauty product, you’re getting a formula designed to blend smoothly and enhance your natural beauty without any unnecessary additives. This approach ensures your skin stays happy while you get that perfect, fresh-faced finish.

How to Find Your Perfect Shade

Choosing the right blush shade is like finding the perfect pair of jeans—it just makes everything look better. The goal is to find a color that mimics your natural flush, giving you that healthy, just-came-in-from-a-brisk-walk glow. It’s less about following fleeting trends and more about understanding your skin’s unique undertones. A shade that complements your complexion will blend seamlessly, adding warmth and dimension without looking obvious or artificial. It should look like your glow, but better.

Think of your skin tone as the canvas. The right blush will enhance its natural beauty, not cover it up. If you’re ever unsure, a great trick is to gently pinch your cheeks and try to match that color. When you find the right match, it instantly brightens your entire face, making you look more awake and vibrant. If you’re still feeling a bit lost in a sea of pinks and peaches, a virtual beauty consultation can offer personalized advice to help you pinpoint the perfect shade. Our cream blush collection is designed with buildable, forgiving pigments that make finding your match simple and foolproof, so you can apply with confidence.

For fair to light skin: try soft pinks and peaches

If you have fair or light skin, your best friends are soft, delicate colors. Think pale pinks and light peaches. These shades provide a subtle, natural-looking flush that won't overwhelm your complexion. Instead of creating a stark contrast, they melt into your skin to enhance its inherent brightness. The key is to add a whisper of color that looks like it’s coming from within. A shade like Bare, a soft pink nude, or Peachy, a gentle peach nude, can give you that perfect, ethereal glow without ever looking overdone.

For medium skin: go for warm corals and berries

Medium skin tones often have warm or olive undertones, which look absolutely stunning with vibrant, warm shades. Reach for rich corals, rosy pinks, and warm berry hues. These colors beautifully complement the natural warmth in your skin, adding a healthy, sun-kissed pop of color that looks both lively and harmonious. They have enough pigment to show up beautifully while still blending in for a seamless finish. A shade like Flushed, a rosy pink nude, can add that perfect touch of vibrancy to your cheeks, making you look refreshed and radiant.

For deep skin: look for rich plums and vibrant oranges

For those with deep skin tones, don’t be afraid to embrace bold, rich pigments. Saturated shades like deep plums, vibrant oranges, and rich terracottas stand out beautifully against deeper complexions. These colors add a gorgeous, fresh warmth that truly pops. Lighter, sheerer shades can sometimes get lost, so choosing a blush with enough depth and intensity is key to creating a radiant look. A warm terracotta nude like Spicy can provide a stunning, lively warmth that illuminates the entire face.

How to Apply Cream Blush for a Flawless Finish

Getting that perfect, dewy glow is all about technique. The beauty of cream blush is how it melts into your skin for a natural-looking flush, but a little strategy ensures a seamless finish. Whether you use your fingertips or a brush, these simple steps will help you apply cream blush flawlessly every time. It’s all about working with the product to enhance your features, not just sit on top of your skin. Let’s walk through the process for achieving that healthy, lit-from-within radiance.

Start with prepped, moisturized skin

A great makeup application always starts with great skincare. Before you begin, make sure your skin is clean and well-hydrated. Applying cream blush over a smooth, moisturized canvas prevents patchiness and helps the color glide on effortlessly. This simple prep step is the key to a fresh, dewy finish that looks seamless and lasts all day.

Warm a small amount of product on your fingers

Here’s a pro tip that makes a huge difference: warm the blush up before it touches your cheeks. Cream formulas become softer and more blendable with a bit of heat. Simply swirl your finger in the pan to pick up a small amount, then warm it on the back of your hand. This helps the blush’s texture become silkier, making it easier to press and melt into your skin for a truly natural finish and an easier way to get a better blend.

Tap and blend onto the apples of your cheeks

For the most natural-looking flush, focus the color on the apples of your cheeks—just smile to find them. Using your fingertips or a dense brush, gently tap the color onto this area. A light, stippling motion deposits the pigment without disturbing your foundation. This technique builds the color softly, mimicking how your cheeks would naturally flush.

Blend upwards along your cheekbones for a lifted look

To give your face a subtle, youthful lift, blend the blush upwards and outwards along your cheekbones toward your temples. This technique draws the eye upward, creating a more sculpted and radiant appearance. Avoid blending down, as this can drag your features down. This simple blush-lifting technique is a game-changer for a fresh, vibrant glow.

How to Make Your Dewy Blush Last All Day

Let’s be honest, the one downside to that gorgeous, dewy glow is that it can sometimes fade faster than a matte finish. But you don’t have to choose between a fresh, radiant look and all-day wear. With a few simple application tricks, you can lock in your cream blush and keep that healthy-looking flush from morning to night. It’s all about smart layering and setting your look without sacrificing the glow. These techniques will help your makeup meld with your skin for a seamless finish that truly lasts, so you can stop worrying about touch-ups and just enjoy your radiance.

Set your blush without losing the glow

The key to long-lasting dewy blush is setting it without making it look flat or powdery. One of the best ways to do this is to create the glow yourself. Start with a powder blush formula that has great staying power, like our Nude Envie Blush, and apply it to the apples of your cheeks. Then, take a luminous highlighter and lightly sweep it over the high points of your cheekbones, just above your blush. This technique gives you the longevity of a powder with the radiant finish you love, allowing you to control exactly where you want that dewy effect to shine.

Layer strategically with a translucent powder

If you’re committed to your cream blush formula, a light dusting of translucent powder can work wonders. After blending your cream blush onto your skin, take a large, fluffy brush and dip it into a finely milled translucent setting powder. Tap off any excess—this is crucial—and then gently press or roll the brush over the blush. This sets the cream product in place, preventing it from sliding or fading throughout the day. The trick is to use a very light hand so you don't completely mattify the finish. You’ll lock in the color while still letting that subtle, dewy sheen come through.

Use a setting spray to lock everything in

A quality setting spray is the final step to ensuring your entire makeup look, including your dewy blush, stays put. After you’ve finished applying all your makeup, hold the bottle about eight to ten inches from your face and mist it evenly. A setting spray helps to melt all the layers of your makeup together, creating a cohesive and durable finish. For an extra boost of radiance, look for a formula with a dewy or luminous finish. This will lock your blush in place while enhancing its fresh, glowing effect, ensuring your skin looks hydrated and vibrant all day long.

Apply it over a powder blush for extra hold

For maximum color payoff and incredible staying power, try layering your blushes. This technique involves applying a powder blush first, then topping it with a cream or liquid formula. The powder creates a long-wearing base that the cream blush can adhere to, intensifying the color and extending its wear time. Start by applying a powder blush in a similar shade to your cream product. Then, tap your cream blush directly on top, blending the edges for a seamless finish. This method creates a multi-dimensional flush of color that won’t budge.

Cream vs. Powder: Why Make the Switch?

If you’ve been loyal to powder blush for years, I get it. It’s familiar and feels like a safe bet. But if you’re chasing that fresh, radiant glow, making the switch to a cream formula can be a total game-changer. Cream blush isn’t just another makeup trend; it’s a different approach to creating a natural, healthy-looking flush that looks like it’s coming from within your skin, not just sitting on top of it.

Unlike powders that can sometimes look flat or cakey, cream blushes melt into your skin, creating a seamless, dewy finish. They are incredibly user-friendly and forgiving, allowing you to build color gradually for a subtle tint or a more vibrant pop. Whether you have dry skin, mature skin, or just want to achieve that coveted "glass skin" look, a cream blush is one of the easiest ways to get there. It’s all about enhancing your natural beauty for a look that’s both effortless and polished.

Understand the difference in texture and finish

The most significant difference between cream and powder blush lies in how they interact with your skin. Powder blush is a dry formula that sits on the surface. While it can be great for absorbing oil, it can sometimes look a bit one-dimensional. Cream blush, on the other hand, has an emollient texture that blends right in, becoming one with your skin. This creates a fresh, healthy glow that looks completely natural. Think of it as the difference between a dusting of color and a genuine, radiant flush. The finish is dewy and luminous, giving your skin a hydrated, plump appearance that looks like you’ve just had a great facial. Our Nude Envie Cream Blush is designed to give you exactly that effortless radiance.

Why it performs better on dry and mature skin

For anyone with dry or mature skin, cream blush is a true hero. Powder formulas have a tendency to cling to dry patches and can settle into fine lines, which can inadvertently make skin look older and less supple. Cream blushes do the exact opposite. Because they are hydrating, they glide smoothly over the skin without emphasizing texture. As noted by beauty experts, cream formulas are ideal because they "blend smoothly into the skin...are hydrating and don't settle into fine lines or make dry skin look worse." They often contain nourishing ingredients that add a dose of moisture, giving your cheeks a youthful, bouncy look that powder simply can’t replicate. It’s the perfect way to add color while also caring for your skin.

How it creates a more natural, seamless look

The ultimate goal for most of us is makeup that doesn't look like makeup, and that’s where cream blush truly shines. Its creamy texture allows it to melt into your foundation and skin for a seamless finish that’s impossible to detect. You can easily apply it with your fingertips, and the warmth from your skin helps the product blend flawlessly. This technique creates a soft-focus effect that mimics your skin's natural flush. Creamy formulas with subtle, light-reflecting properties are perfect for achieving a lit-from-within glow. You can even build your own collection of complementary cream products to create a cohesive, radiant look that enhances your features beautifully. The result is a believable wash of color that looks fresh, healthy, and entirely your own.

How to Create a Cohesive Dewy Makeup Look

A dewy cream blush is a star player, but for a truly radiant look, it needs a strong supporting cast. Creating a cohesive, dewy finish is all about making sure every product on your face works together in harmony. It’s about layering textures and complementary shades to achieve that fresh, hydrated, and glowing-from-within look. When your foundation, blush, lip color, and highlighter are all on the same page, the result is a seamless look that appears effortlessly natural. Think of it as curating a complete look, not just applying one product.

Pair your blush with complementary lip and eye products

To keep your dewy look feeling intentional and polished, choose lip and eye colors that complement the tone of your blush. If you’re wearing a soft peach blush, a matching peachy nude lipstick or gloss will tie everything together beautifully. The goal is a monochromatic harmony that looks chic and put-together. For your eyes, a simple wash of a shimmery cream shadow in a similar undertone can enhance the glow without competing with your cheeks. It’s all about creating a balanced look where every element enhances the others.

Coordinate with a dewy foundation and liquid highlighter

Your base makeup sets the stage for your cream blush. A matte, full-coverage foundation can cancel out the dewy effect you’re trying to create. Instead, start with a hydrating primer and a foundation with a satin or luminous finish. This creates the perfect canvas for your cream blush to melt into. To amplify the glow, a liquid highlighter is your best friend. Dab it onto the high points of your face—cheekbones, brow bone, and the bridge of your nose—before or after your blush for a seamless, light-catching radiance that looks like it’s coming from your skin itself.

Build a radiant glow, not an oily shine

There’s a fine line between a dewy glow and an oily sheen. The secret is strategic placement. Focus your glow on the areas where light would naturally hit, like the tops of your cheekbones. Avoid applying too much dewy product to your T-zone if you tend to get oily there. A light dusting of translucent powder can set your makeup and control unwanted shine without dulling your radiance. The goal is to look healthy and hydrated, not greasy. For personalized tips on achieving your perfect radiant glow, a one-on-one consultation can make all the difference.

Where to Find Your Next Favorite Cream Blush

Once you’ve decided to add a dewy cream blush to your routine, the fun part begins: shopping. Finding the right product can feel like a treasure hunt, but knowing where to look makes all the difference. You can find amazing options everywhere from brand websites to big beauty retailers. The key is to shop smart. By exploring a few different avenues, you can find high-quality blushes, discover new favorites, and even save a little money along the way. Think of it as building your beauty intelligence—knowing where to go for the best products, prices, and perks. Whether you’re loyal to one brand or love to explore, these tips will help you find a cream blush you’ll reach for every single day.

Shop directly from brand websites for exclusive offers

Going straight to the source is often one of the best ways to shop. When you buy directly from a brand’s website, you’re guaranteed to receive an authentic product, which is so important when it comes to what you put on your skin. Brands also tend to run exclusive promotions or offer bundles you won’t find anywhere else. It’s a great way to get early access to new launches or find special deals on products you already love, like our own Nude Envie Blush Collection. Plus, many brands have loyalty programs that reward you for shopping directly with them.

Compare prices at online beauty retailers

While shopping direct has its perks, it’s also a good idea to check out major online beauty retailers. Websites like Sephora, Ulta, or Dermstore carry a wide variety of brands, making it easy to compare different products and prices all in one place. This is especially helpful if you want to read a ton of reviews before committing. According to Allure, the best cream blushes create a natural-looking flush because of their buildable, blendable formulas, and browsing a retailer’s extensive collection can help you find the perfect one for you. You might even discover a new brand you hadn’t heard of before.

Keep an eye out for seasonal promotions and curated sets

Seasonal sales and holiday events are prime time for beauty shopping. Brands and retailers often release limited-edition sets that bundle best-selling products together at a great value. These kits are a fantastic way to try a cream blush along with other complementary products without paying full price for each one. You can also build your own collection to create a personalized set of your favorites. As experts note, cream blushes give your skin a radiant, dewy look, and finding one in a curated set is an affordable way to achieve that fresh, healthy glow.

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Frequently Asked Questions

I have oily skin. Can I still use a dewy cream blush? Yes, you absolutely can. The key is strategic application. Focus on applying the blush to the apples of your cheeks and blend it upwards, keeping it away from areas where you tend to get the most oily, like your T-zone. You can also lightly set the blush with a translucent powder using a fluffy brush. This will help control shine and lock the color in place without completely dulling that beautiful dewy finish.

What's the best way to apply cream blush—with fingers, a brush, or a sponge? This really comes down to personal preference, as each tool gives a slightly different effect. Using your fingertips is fantastic because the warmth helps the product melt into your skin for a very natural, seamless look. A dense, synthetic brush will give you more precision and a bit more color payoff. A damp beauty sponge is great for a sheer, airbrushed finish that looks incredibly soft and diffused. I suggest experimenting to see which method you like best.

Can I wear cream blush on my bare skin without any foundation? Definitely! Cream blush looks beautiful on bare skin and is perfect for achieving that "no-makeup" makeup look. Just make sure your skin is well-moisturized before you apply it. A hydrated canvas helps the blush glide on smoothly and blend effortlessly, giving you a healthy, natural-looking flush that looks like it’s coming from within.

My cream blush sometimes looks patchy when I apply it. What am I doing wrong? Patchiness usually comes down to one of two things: skin prep or application technique. Always start with well-moisturized skin, as cream formulas can cling to dry spots. Also, try warming a small amount of the blush on the back of your hand before applying it to your face. This makes the formula more emollient and easier to blend. Use a gentle tapping or stippling motion to apply the color instead of rubbing or swiping, which can move the product around and cause it to look uneven.

Is it okay to apply cream blush over a powder foundation? This can be tricky, as applying a cream over a powder can sometimes cause the products to bunch up and look cakey. For the smoothest finish, it’s best to apply all your cream and liquid products first, then set them with powder. If you must apply it over powder, use a very light hand and a stippling brush or your fingers to gently press the color onto your skin, rather than blending it with a swiping motion.