Today we’d like to introduce you to Isabel Madison.

I grew up surrounded by the beauty culture. My father worked as a biochemist, developing cosmetics products for Max Factor, Halston, and Chanel, as well as his own cosmetic line, Visage de Beaute. My childhood home resembled a cosmetics department store with makeup just everywhere. However, I wasn’t allowed to wear makeup as a young girl so I would just sit in awe watching my mom transform into a glamorous woman by applying subtle touches of makeup and color. Eventually, I began to mimic my mom’s techniques and would play with products on my younger sister and grandmother who served as my models. Click here to know more about Isabel Madison